Staff at Gerick Cycle and Ski celebrate being recognized for retail excellence by the Nelson Chamber of Commerce.

Gerick inspires customers to get out and enjoy the outdoors

2014 Nelson Business Excellence Award winners for retail excellence among businesses with under 40 employees.

Gerick Cycle and Ski doesn’t just sell sporting goods, it actively encourages Nelson residents to embrace an active, outdoor lifestyle.

This past Friday, the 23-year-old Baker Street shop was honoured by the Nelson Chamber of Commerce for retail excellence among businesses with under 40 employees.

Ross McNamara bought the shop in 1993 off its first original owner Gerald Klassen (who named it using the first part of his and his brother Richard’s names, “Ger” and “Rick”). After two decades at the helm, McNamara was elated to receive the award from the Chamber.

“It was a really, really great honour,” he said.

Being an independently owned retail store, Gerick is eager to sponsor several local races, including the Cyswog ‘n’ Fun triathlon, Kootenay Team Pursuit cycling race at Bombi Pass, some of the cycling club’s Toonie Races, and the Summit Cup ski/snowboard race at Whitewater. They also contribute to the Kootenay Fat Tire Festival and several other sport-related events.

“If we’re going to be a part of the community, it’s very important for us to be involved in facilitating these types of things,” McNamara explained. “For the community to have loyalty to a specific shop, you have to earn that.”

The store employs 10 people, many of whom have worked at the store for five or ten years and in some cases longer. McNamara said he and his staff work at Gerick because they are cyclists and skiers themselves and have a passion for the industry.

“Our job, more than anything, is to inspire people to get out and enjoy the downhill skiing and cross country skiing and road or mountain biking opportunities that are so much a part of living in the Kootenays.”

Just Posted

Flood threat increases at Nelson’s waterfront

Peak expected between May 30 and June 1

MP Cannings’ long-awaited wood-use bill passes in House vote

The private member’s bill is his first to pass the House, a rare feat for rookie MPs in opposition

LETTER: Causing any species to go extinct is a crime

‘The earth is not dying. It is being killed’

COLUMN: A look back at May, 1968

Greg Scott: Touchstones of Nelson

L.V. Rogers grads shine spotlight on talent at annual fundraiser

Show set for Tuesday, May 29 at the Capitol Theatre

Trans Mountain pipeline: Is it worth the risk?

Concerns range from the threat of an oil spill to the impact of tanker traffic on wildlife

B.C. to spend $181M to create 200 general practitioner jobs

Jobs will go to new medical school graduates

Federal leaders trade barbs about India trip at press gallery dinner

Justin Trudeau’s infamous trip to India earlier this year was the focus of many of the jabs

B.C. VIEWS: Our poverty reduction plan is already in place

NDP has another promise it needs to appear to keep

WestJet pilot strike averted as parties agree to mediation

Pilots had warned they could go on strike starting May 19

Out of control wildfire prompts restriction around Allie Lake

One of the first large wildfires of the 2018 season is blazing out of control

Most Read