Traction on Demand founder Greg Malpass is opening up an office in Nelson next year. Photo courtesy of Traction on Demand

Tech company to open office in Nelson

Traction on Demand hopes to begin operations here in January

A tech company founded by a Nelson native plans to open an office in the city next year.

Traction on Demand CEO Greg Malpass says a team of 25 people will operate out of Nelson and will mostly include local recruits.

“There’s probably going to be a handful of people who aren’t working in technology jobs, really smart, really capable, but never had the opportunity because there aren’t a lot [of jobs] there,” said Malpass.

Traction on Demand, which currently employs approximately 450 people at offices in Burnaby, Toronto, Montreal and Houston, helps businesses implement the operating system Salesforce. The Nelson office will also be working with international clients.

The company is currently searching for office space. Malpass said he hopes to have an initial team of five employees in Nelson in January, and that recruiting for other positions has already begun.

“The brain trust there is incredible,” said Malpass. “We’re trying to find a pathway to get in with the community, potentially even create paths for [Selkirk] students… but then we could create the jobs back home for them, too, so they could get back.”

Malpass, who graduated from L.V. Rogers in 1994 and founded Traction on Demand in 2007, said his company has seen employees start prioritizing family over life in large cities. That, he said, is what led in part to the decision to open up shop in Nelson.

The Nelson area has been shedding jobs this year. Twenty-seven people were laid off when Can-Filters was shut down by its parent company in June. That was followed by mass layoffs at Pacific Insight, which announced in October it was moving most of its operations to a facility in Mexico.

Malpass, however, is adamant the company is committing to Nelson for the long term.

“We know this will work. Actually it’s been proven out in the business already, so the commitment is substantial and enduring from my perspective.”

Related:

Hidden Innovators: Tech in the Kootenays

Nelson health tech startup wins awards



tyler.harper@nelsonstar.com

Like us on Facebook and follow us on Twitter

Just Posted

PHOTOS: L.V. Rogers sends off its grad class

Check out our pictures of the festivities

Nine fires burning in West Kootenay

All fires considered to be lightning caused.

Castlegar mayor releases FCM itinerary

Bruno Tassone delivers promised report on activities at Quebec City municipal conference

COLUMN: 1919 – Police chief reminds drivers of streetcar etiquette

Greg Scott takes us back to a century ago in the files of the Nelson Daily News

Nelson archers host meet

The Nelson Rod and Gun Club hosted 78 archers

10 facts about Father’s Day

Did you know that the special day for dads was first celebrated in 1910?

B.C. VIEWS: When farmland protection doesn’t protect farmers

Secondary residences aren’t mansions, families tell Lana Popham

Bombers down B.C. Lions 33-23 in season opener

Former Lion Andrew Harris leads Winnipeg with 148 rushing yards

Northern B.C. family remembers murdered Indigenous woman with memorial walk

Still no closure for Ramona Wilson’s family 25 years later

B.C. university to offer mentorship program for former youth in care

Students using the provincial tuition waiver program will soon be able to form a community at KPU

You might not know these B.C. records are public

Hired a lawyer to file a civil claim? Those are published online

B.C. bus driver loses case to get job back after texting while driving full bus

An arbitator ruled that Tim Wesman’s phone usage was a “a reckless disregard for public safety”

Revamped B.C. Lions set to battle veteran Winnipeg Blue Bombers

The Lions’ first test of the season will be a big one

No business case for Trans Mountain expansion, says former environment minister

Cabinet is expected to announce its decision on the expansion of the Alberta-to-B.C. pipeline by Tuesday

Most Read