Ryan Field (right) pitches to the dragons on Dragons' Den.

Castlegar native gets deal on Dragons’ Den

Ryan Fields made a deal with two dragons to boost his underwear business.

An entrepreneur who grew up in Castlegar made his way to prime time when he appeared on the popular investment television show Dragons’ Den recently.

Ryan Fields now lives in Calgary where he is working on developing his designer underwear business. Fields credits part of his successful pitch to having tried out for the show in 2015. Though that attempt was unsuccessful, it gave him valuable experience and his presentation had made such an impression, that the screeners remembered him. “At that point in time I knew that I was already going to be accepted, because they remembered me from before,” said Fields.

Fields confessed to having a passion for designer underwear since he was in Grade 6. His designs are mostly b-boy, hip-hop inspired and unique. “I thought, if you are going to do something, you need to go all in, so I made the decision to take everything I had and everything I earned and dump it all in,” Fields stated.

Fields explained that he was offered a lot of support while preparing for his time in the den, which helped him feel fairly confident before hand. “It’s not as nerve wracking as you think, until you get into the den,” he said. Once he was in the den, Fields asked the dragons to invest $100,000 in RareForm Underwear in exchange for 40 per cent of his business.

The dragons were impressed with Fields’ presentation and Michael Wekerle and Manjit Minhas offered him a joint deal of $100,000 for 50 per cent of the business. “I feel really good that I got the right partners,” said Fields.

The episode was filmed on April 29, so Fields has had to keep his good news to himself for almost six months. “It was really hard to keep it quiet, with everyone bugging you and asking you what happened,” he explained.

Fields now has his sights on expanding his online presence, moving in to more stores and watching his business grow.

Just Posted

Kootenay fires grow — more evacuation alerts

Syringa fire prompts evacuation alerts plus HWY 3 closure and U.S. fire crosses into B.C.

Evacuation alert for Syringa and Deer Park

The Syringa Creek Fire grew Saturday resulting in evacuation alerts.

‘Beauty amongst such tragedy:’ B.C. photographer captures nature’s trifecta

David Luggi’s photo from a beach in Fraser Lake shows Shovel Lake wildfire, Big Dipper and an aurora

Smoke scraps MS Bike Challenge

The annual fundraising event cancelled its cycling Saturday because of poor air quality

Bent On Art Festival gives Kootenay Pride a creative outlet

The festival runs Aug. 27 to Sept. 2 during Pride festivities

Island swimmer halts journey across Strait of Juan de Fuca after hypothermia sets in

Victoria MS athlete Susan Simmons swam for eight-and-a-half hours in 9 C choppy waters

‘Hard on water:’ Smoke not the only long-range effect of wildfires

The project began more than 10 years ago after southern Alberta’s 2003 Lost Creek fire

B.C. VIEWS: Genuine aboriginal rights can be misused and discredited

Camp Cloud one of long line of protests falsely asserting title

Prime Minister Justin Trudeau to march in Montreal’s Pride parade

Trudeau will end the day in his home riding of Papineau

Vancouver Whitecaps give up late goal in 2-2 draw with New York Red Bulls

Four of Vancouver’s next five games are at home

B.C. man designer behind Canucks’ retro jersey

Jeremie White was 20 years old when he told Canucks assistant GM Brian Burke he had a design

Lions give up late TD in 24-23 loss to Argos

B.C. falls to 3-5, fumbling away last-minute chance in Toronto

Most Read