Baldface Lodge

Supernatural only good for Nelson

For those who call Nelson home, it’s nothing new when this unique town receives great exposure. For some of us, that’s why we’re here..

For those who call Nelson home, it’s nothing new when this unique town receives great exposure. For some of us, that’s why we’re here, and when Red Bull Supernatural brought yet more light to the area it was more of the same.

“I think just the exposure for the region is always positive,” said Tom Thomson, executive director for the Nelson and District Chamber of Commerce.

“Whether it’s for Baldface or Whitewater or any of the ski operations, I think a program like the one that ran on NBC just promotes this region and the ski-ability of the area and the terrain that we’ve got up here.”

“A program like Supernatural can only expose our area to even more folks that are looking for an adventure that they’ve never had before in this area,” he said.

Thomson said that while exposure from newspaper and magazine articles sometimes garner more interest form those wanting to relocate to the area, Supernatural did still spark some interest in people.

“From the Supernatural event we’ve certainly had some telephone calls and some inquiries and I think that it’s probably just going to continue to build, especially for the people that are into the backcountry skiing type of operations,” said Thomson.

Jeff Pensiero, owner of Baldface Lodge where the Supernatural was hosted said that he has seen people interested in visiting the lodge because of the event, but he doesn’t attribute his success to that.

“It would be hard for me to say that because of Supernatural we’re doing all this business,” he said, adding that more than anything it just brings a lot of awareness to the brand.

“I think we just ran a great operation up there, and people love the new lodge… pretty much everyone that came up this year re-booked for next year and we’re already booking out into 2014.”

Thomson says that when programs like Supernatural run on a major network “It’s just tremendous for this area.”


Just Posted

David Hogg named Nelson’s 2018 Citizen of the Year

Hogg has led the Kootenay Kiltie Pipe Band for 30 years

Two missing in Pend d’Oreille crash

A 15-year-old male and 18-year-old female both from Fruitvale are missing and presumed deceased

LETTERS: Joining climate strike wasn’t skipping school

From readers Loreena Semple and Art Joyce

Judge: Nelson not liable for snowbank injury

A woman sued the city after injuring herself in 2015

Beaver Valley Nitehawks oust Nelson Leafs from playoffs

The Nitehawks eliminate number-1 division seed Nelson Leafs from playoffs with Game-6 victory

VIDEO: RCMP ask kids to help name soon-to-be police dogs

13 German shepherd puppies will be born this year

No injuries, pollution in Vancouver Harbour ship collision: Transport Canada

Transportation Safety Board says it has deployed a team of investigators look into the incident

Budget 2019: Five things to watch for in the Liberals’ final fiscal blueprint

Finance Minister Bill Morneau will release the Trudeau government’s final budget on Tuesday

New concussion guidelines launched for Canada’s Olympians, Paralympians

The guidelines will be in effect at this summer’s Pan American, Parapan American Games in Lima, Peru

Alphonso Davies doubtful for Canada game against French Guiana in Vancouver

Canada will be without injured captain Scott Arfield and veteran Will Johnson

Watchdog called after man who yelled racial slurs at B.C. vigil hurt during arrest

BC RCMP say man was ‘acting suspiciously’ at prayer vigil for victims of New Zealand mosque shootings

NDP’s Jagmeet Singh steps into the House of Commons, making history

Burnaby South MP becomes first visible minority to lead a federal party in the House of Commons

‘Considerably large’ tractor tire fell and killed 3-year-old girl on B.C. farm

Delta’s deputy fire chief said crews tried to helicopter girl out after a tractor tire leaning against a barn fell onto her

Most Read