Supernatural Saturday in Nelson

The snowboard contest that brought 18 of the world’s best snowboarders to Nelson will be airing on NBC this Saturday.

Supernatural

The snowboard contest that brought 18 of the world’s best snowboarders to Nelson will be airing on NBC this Saturday.

The world will be able to tune in at 10 a.m. to see Travis Rice’s Red Bull Supernatural event hosted at Baldface Lodge in February. However for those busy during the day, a local showing will be available.

In celebration of the event, Mike’s Place Pub will be hosting a Supernatural viewing party Saturday at 9 p.m. allowing those who missed the 10 a.m. viewing earlier in the day to see the spectacle.

Snowboarding superstar Travis Rice and his snowboarder associates set up at Baldface Lodge earlier this year and when conditions were perfect they set themselves loose on the most diverse snowboard contest venue ever created.

Fans watching the two hour snowboard competition will be able to use the Shazam Application on their mobile phones to access exclusive point-of-view footage from the event as well.

Another event in the Red Bull Signature Series, the Red Bull Cold Rush, aired last Saturday. The three-day backcountry freeskiing competition was held earlier this month in Silverton, Colorado, and similar to Rice’s Supernatural event, crowned the world’s best in the sport.

While short clips of each event had been released prior to the NBC televised events to pique the appetite of viewers, last week’s airing of Cold Rush should be an indication that Nelson’s Freeride Entertainment, who filmed both events, have plenty of jaw dropping footage to keep eyes glued to the screen.

Freeride Entertainment is a key part of bringing the Red Bull Signature Series to viewers.

“It’s definitely a great opportunity for us and it’s an honour to be a part of the Signature Series in such a capacity,” said Jonnie Broi, producer and director for the Nelson-based film company.

“We’ve been a part of some of Red Bull’s most successful marketing concepts since the beginning such as Red Bull Rampage, Cold Rush, Crashed Ice to X-Fighters… We’ve been very successful at keeping them very happy and excited about what we create.”

The Red Bull Signature Series is a 25-event showcase of what the world’s best in snowboarding, skiing, motocross, mountain biking and more have to offer. Throughout the year NBC will be airing each of the Red Bull events for the world to see.

Broi, a Nelson local, said that this kind of exposure to Nelson brings in an influx of tourists searching for unforgettable experiences, which has a spinoff effect for the businesses here and the notoriety of the town.

“We are very proud to be based out of Nelson, we speak very highly of this town,” said Broi.

“Most production companies that have reached the level that we’ve reached are based out of Vancouver, Montreal, Toronto or L.A. whereas we choose Nelson because of the lifestyle and how great of a place this is… We work so intensely that we need to balance things out and we’re the guys that are up at 7 a.m. riding our bikes in town or at the ski hill in the mornings and really enjoying everything this town has to offer. We’re really about this town, it’s pretty special.”

 

 

Just Posted

Maglio Building Centre sold to RONA affiliate

The stores in Nelson and Trail will remain open

Granite Pointe offers indoor driving cages

The cages will be available March 1

Leafs fall 4-1 to Border Bruins

Nelson ends the regular season tonight at home to Spokane

VIDEO: Iconic ‘snow cone’ takes shape at B.C. park near Clearwater

Snow cone forming at Wells Gray Provincial Park one that would make Disney’s Queen Elsa proud

Pink Shirt Day a reminder to ‘T.H.I.N.K.’ before posting on social media

‘Be Kind’ message on shirts sold for anti-bullying activities of Wednesday, Feb. 27

A ‘warm embrace’ for grieving parents at funeral of seven young fire victims

Mourners offered love and support to Kawthar Barho, mother of seven children

Indigenous leaders, politicians say Trans Mountain report flawed

The National Energy Board has endorsed an expansion of the Trans Mountain pipeline a second time

UPDATE: Reports of rashes prompt closure of all Harrison Hot Springs pools

Public pool available after Fraser Health shut down all five mineral pools until further notice

Legislation to protect B.C. farmland comes into effect

Regulations enhance food security, encourage long-term farming

Have you heard the legend of Shuswaggi, the Shuswap Lake monster?

Witness accounts as old as 1904, and as recent as 2018, place a creature in the lake’s depths

UPDATE: B.C. ticket holder winner of $25.9-million Lotto Max jackpot

Next draw set for Mar. 1 with an estimated jackpot of $10 million

B.C.-based ‘Team Tardi’ brings home gold in junior curling worlds

In a 9-4 victory over Switzerland, a Langley-based curling team earned its 2nd straight world title

Most Read