The puzzle, benefitting Food Banks Canada, is available beginning Tuesday, May 19, 2020. (Kraft Heinz Canada photo)

Heinz releases ‘ridiculously slow, all-red’ ketchup puzzle in Food Banks Canada fundraiser

COVID-19 social distancing protocols have allowed for many to pass the time with a puzzle or two

To pass the time during COVID-19, many British Columbians have rekindled their love for puzzles while others have been taken a turn or two at the calming game for the first time.

From portraits of dogs and kittens sitting in a bed of flowers to landscapes or collages of objects, each puzzle brings with it a unique test of one’s ingenuity and knowledge.

But this week, Kraft Heinz Canada – yes the condiments company – has released a rather saucy puzzle that is sure to trick even the most mastered puzzle solvers: a “ridiculously slow, all-red” ketchup puzzle.

Earlier this month, the company released the puzzle as a contest, with 57 people in 17 countries winning the exclusive board game.

More than 5,000 Canadians entered the contest, a spokesperson told Black Press Media, sparking the decision for the Kraft Heinz Company to sell the puzzles for a limited time with all profits from Canadian sails going to Food Banks Canada.

The game is available beginning Tuesday (May 19).

“We were blown away by the massive response to our Heinz-red Ketchup Puzzle with thousands of Canadians telling us who they would love to do this puzzle with,” Brian Neumann, senior brand manager, said in a statement.

“We wanted to find a way to give more Canadians the opportunity to get their hands on one, while also giving back, which is why all profits from the sale of the puzzle will go to support Food Banks Canada.”

The puzzle is 570 pieces. in “identical Heinz ketchup red.”


@ashwadhwani
ashley.wadhwani@bpdigital.ca

Like us on Facebook and follow us on Twitter.

Want to support local journalism during the pandemic? Make a donation here.

Games and Toys

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Retiring staff feted by School District 8

Teachers, custodians and staff were honoured Thursday

Possible Kermode Bear spotted near Castlegar

A local resident spotted the white-coloured bear while on an evening trail run on May 27

UPDATED: Cavalcade is on! L.V. Rogers grads to parade through city next month

The annual event has been given the green light to run June 13

Nakusp RCMP seize large quantity of drugs during seach warrant on May 27

The warrant was conducted in the 300th block of 8th Avenue NW

B.C. legislature coming back June 22 as COVID-19 emergency hits record

Pandemic restrictions now longer than 2017 wildfire emergency

Help the Nelson Star continue its mission to provide trusted local news

Black Press is now accepting donations to keep its papers operating

Pregnant B.C. woman catches COVID-19 days before giving birth

Michelle Hunter said it was like a horror movie when caught COVID-19

Spirit bear possibly spotted in West Kootenay

A local resident spotted the white-coloured bear while on an evening trail run near Castlegar on May 27

B.C. businesses ‘can’t shoulder burden’ of COVID-19 sick pay

Trudeau’s plan should be tied to federal emergency aid

B.C. teacher reprimanded for sharing homophobic and sexist memes, making racist comments

Klaus Hardy Breslauer was accused of making a laundry list of concerning decisions as a science teacher

COVID-19: B.C. too dependent on foreign food production workers

New B.C. job site links unemployed with farm, seafood work

Another Asian giant ‘murder hornet’ found in Lower Mainland

This is the farthest east the invasive species has been found so far

B.C. girl left temporarily paralyzed by tick bite sparks warning from family

Mom says parents need to check their kids when they go camping

Most Read